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Video verhoogt de geloofwaardigheid van jouw boodschap tijdens presentaties. Het kan droge feiten of lastige concepten verlevendigen waardoor het meer gewicht krijgt.
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Bewegende beelden van mensen – met al hun emoties, raakt de kijker vele malen meer dan alleen vertellen over of tekst. Het triggert discussie en zet de kijker sneller aan om te bewegen.
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Met de huidige techniek kan video relatief gemakkelijk en voor weinig kosten worden toegepast – in presentaties, op de website en via email.
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Interactieve beleidsvorming

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Organisatieverandering

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Impressie Marketing

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“Ik was bang dat met een camera de discussie niet meer zo open zou zijn – maar daar hebben we niets van gemerkt!” (facilitator)

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.. van senior managers kijkt liever naar een video
dan de tekst te lezen. (Forbes)
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… hogere door-klik ratio als
er een video in de email zit (GetResponse)
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…van jonge managers (jonger dan 35) kiest eerder voor een organisatie die geïnvesteerd heeft in zakelijke videocommunicatie (Cisco)
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Efficiënte Intake

Zowel voor als na de opnames wordt doorgenomen wat de doelstelling is en hoe het traject eruit ziet.

Hierdoor kan er gericht worden gewerkt, wordt de camera gemakkelijk geaccepteerd tijdens de bijeenkomst en kunnen beelden naderhand efficiënt worden geselecteerd.

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Laagdrempelige opnames

De opnames vinden zo onopvallend mogelijk plaats. Met een kleine HD-camera en zonder extra (storend) licht. Ook is het met één camera zodat de onderlinge discussie goed kan worden gevangen en niet wordt verstoord.

Als kijker krijg je de indruk dat je ook aan tafel zit.
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Gezamenlijke selectie

Na de opnames worden relevante uitspraken geïsoleerd en beschikbaar gemaakt voor de klant. Hieruit wordt een selectie gemaakt van opnames die daadwerkelijk gebruikt gaan worden.

Dit proces gaat altijd  in nauw overleg; hetzij face-to-face, hetzij online.

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We leveren het zodanig aan dat overal gebruikt kan worden – voor windows en/ of voor Apple. In een presentatie, online op de website of in een email.
Het kan allemaal en we helpen mee om video gemakkelijk te maken als integraal communicatie-instrument

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Wat wij bieden zijn authentieke video’s met uitspraken van mensen die jouw boodschap bekrachtigen of juist uitnodigen tot discussie. En, omdat de beelden samen worden geselecteerd sluit het perfect aan bij jouw mondelinge of tekstuele boodschap.

Onze toegevoegde waarde ligt in het feit dat we strategische verandertrajecten hebben begeleid en zelf ook als als facilitator hebben opgetreden. Vanuit dat oogpunt weten we als geen ander waar we communicatief op moeten letten.

Benieuwd? Pak vooral de telefoon om jouw situatie voor te leggen en te kijken hoe jullie je ook met video kunnen onderscheiden.
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… mailen mag natuurlijk ook.  We delen graag onze kennis met enthousiasme.
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hello@totalconnection.nl

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030-2800339
06-21238262

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Jungfrau 113 | 3524WJ Utrecht | The Netherlands | KvK: 30141036 | BTW: NL.171003627B01 | IBAN: NL29INGB00007736997

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